{"id":5174,"date":"2026-06-05T11:44:41","date_gmt":"2026-06-05T15:44:41","guid":{"rendered":"https:\/\/nsisolution.com\/?post_type=resultat&#038;p=5174"},"modified":"2026-06-05T12:00:05","modified_gmt":"2026-06-05T16:00:05","slug":"brouillon-auto","status":"publish","type":"resultat","link":"https:\/\/nsisolution.com\/en\/case-studies\/brouillon-auto\/","title":{"rendered":"A MEWS and Zoho CRM Integration for PAL+ that Saves Several Hours of Administrative Work Each Week"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Context<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/palplus.ca\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">PAL+<\/a>, a tourism group with approximately 350 employees in the Eastern Townships, needed to re-establish the integration between its new <a href=\"https:\/\/www.mews.com\/en\" target=\"_blank\" rel=\"noreferrer noopener\">MEWS<\/a> hotel software and Zoho CRM following the migration from Hotello.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The goal was to improve hotel reservation management, reduce errors, and better centralize data. A custom integration was developed to automate the transfer of information to the CRM and improve data tracking.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The project eliminated manual data transfer, reduced errors by approximately 50%, and sped up operational tasks by several hours. PAL+ now benefits from greater visibility into its reservation data and a more reliable foundation for its marketing efforts.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group block-solutions has-gray-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Solutions PROPOSED<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Development of a custom integration between MEWS and Zoho CRM<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Automatic data synchronization with custom modules in Zoho CRM<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Development of calculation algorithms for combined frequencies and revenues<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Optimizing the tracking of reservation data to support more advanced marketing targeting<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns block-gains-temoignages is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Gains<\/h2>\n\n\n\n<ul start=\"0\" class=\"wp-block-list\">\n<li>Complete elimination of the manual transfer of hotel reservation information to the CRM<\/li>\n\n\n\n<li>Reduction in errors by approximately 50%<\/li>\n\n\n\n<li>Data that is better tracked and centralized<\/li>\n\n\n\n<li>Reduced risks associated with errors, bugs, and delays<\/li>\n\n\n\n<li>A more robust database for targeted marketing<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Satisfaction and achievement of objectives<\/h3>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Satisfaction with interventions<\/h3>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"33\" height=\"31\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/ico-star2.svg\" alt=\"\" class=\"wp-image-5171\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">TESTIMONIAL<\/h2>\n\n\n\n<div class=\"wp-block-cb-carousel cb-single-slide\" data-slick=\"{&quot;slidesToShow&quot;:1,&quot;slidesToScroll&quot;:1,&quot;speed&quot;:1000,&quot;arrows&quot;:true,&quot;dots&quot;:false,&quot;autoplay&quot;:true,&quot;autoplaySpeed&quot;:5000,&quot;infinite&quot;:true,&quot;responsive&quot;:[{&quot;breakpoint&quot;:769,&quot;settings&quot;:{&quot;slidesToShow&quot;:1,&quot;slidesToScroll&quot;:1}}]}\">\n<div class=\"wp-block-cb-slide\">\n<p class=\"wp-block-paragraph\">\u201cThe transition to MEWS required more than just a software change: we needed to ensure the continuity and reliability of hotel reservation data in our CRM. The new integration has allowed us to completely eliminate manual data transfer, reduce errors, and centralize this data in a much more reliable way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Today, we have better visibility into hotel reservations and a more robust database to support our operations and marketing targeting. The impeccable support from the NSI team, which has now become standard for us, was instrumental in the success of this project.\u201d<br><br><strong><strong><strong><strong><strong>Annie Fournier<\/strong><\/strong><\/strong><\/strong><\/strong><br>Marketing Director<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Context PAL+, a tourism group with approximately 350 employees in the Eastern Townships, needed to re-establish the integration between its new MEWS hotel software and Zoho CRM following the migration from Hotello. The goal was to improve hotel reservation management, reduce errors, and better centralize data. A custom integration was developed to automate the transfer [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":5173,"template":"","resultat_envergure":[29],"resultat_industrie":[48],"class_list":["post-5174","resultat","type-resultat","status-publish","has-post-thumbnail","hentry","resultat_envergure-101-employes","resultat_industrie-service"],"acf":{"client":{"simple_value_formatted":"PAL+","value_formatted":"PAL+","value":"PAL+","field":{"ID":1180,"key":"field_636aba1477b88","label":"Nom du client","name":"client","aria-label":"","prefix":"acf","type":"text","value":null,"menu_order":0,"instructions":"","required":1,"id":"","class":"","conditional_logic":0,"parent":1179,"wrapper":{"width":"","class":"","id":""},"wpml_cf_preferences":"1","default_value":"","maxlength":"","placeholder":"","prepend":"","append":"","_name":"client","_valid":1}},"client_logo":{"simple_value_formatted":"<img width=\"566\" height=\"216\" src=\"https:\/\/nsisolution.com\/wp-content\/uploads\/2026\/06\/Logo-PAL-2.png\" class=\"attachment-medium size-medium\" alt=\"\" decoding=\"async\" \/>","value_formatted":5176,"value":5176,"field":{"ID":1181,"key":"field_636abadb77b89","label":"Logo du client","name":"client_logo","aria-label":"","prefix":"acf","type":"image","value":null,"menu_order":1,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1179,"wrapper":{"width":"","class":"","id":""},"wpml_cf_preferences":"1","return_format":"array","library":"all","min_width":"","min_height":"","min_size":"","max_width":"","max_height":"","max_size":"","mime_types":"","preview_size":"medium","_name":"client_logo","_valid":1}},"specialites":{"simple_value_formatted":"<ul><li><a class=\"post-link\" href=\"https:\/\/nsisolution.com\/en\/center-of-expertise\/marketing\/\" rel=\"bookmark\">Marketing<\/a><\/li><li><a class=\"post-link\" href=\"https:\/\/nsisolution.com\/en\/center-of-expertise\/development-and-connectors\/\" rel=\"bookmark\">Development and Connectors<\/a><\/li><li><a class=\"post-link\" href=\"https:\/\/nsisolution.com\/en\/center-of-expertise\/sales\/\" rel=\"bookmark\">Sales<\/a><\/li><\/ul>","value_formatted":[1620,4892,1738],"value":["1620","4892","1738"],"field":{"ID":1182,"key":"field_636abb0d77b8a","label":"P\u00f4les d'expertise","name":"specialites","aria-label":"","prefix":"acf","type":"relationship","value":null,"menu_order":2,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1179,"wrapper":{"width":"","class":"","id":""},"wpml_cf_preferences":"2","post_type":["specialite"],"taxonomy":"","filters":["search"],"return_format":"object","min":"","max":"","elements":"","_name":"specialites","_valid":1,"bidirectional_target":[]}}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A MEWS and Zoho CRM Integration for PAL+ that Saves Several Hours of Administrative Work Each Week - NSI Solution<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nsisolution.com\/en\/case-studies\/brouillon-auto\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A MEWS and Zoho CRM Integration for PAL+ that Saves Several Hours of Administrative Work Each Week - NSI Solution\" \/>\n<meta property=\"og:description\" content=\"Context PAL+, a tourism group with approximately 350 employees in the Eastern Townships, needed to re-establish the integration between its new MEWS hotel software and Zoho CRM following the migration from Hotello. 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