We work with executives and business development leaders who want to go beyond a simple CRM deployment.
As a true growth partner, the Business Development Centre of Expertise works with you to identify the key levers to accelerate your sales, deploys the digital tools aligned with your sales objectives, and makes your teams more agile and high-performing. Business development services to unlock your performance.
Business development services to unlock your sales performance.
Our Services
A comprehensive range of services to transform the sales function into a structured and measurable growth engine, capable of adapting to changing market conditions.
Sales function diagnostic and identification of priority improvement levers
Market definition and customer segmentation
Sales function structuring and performance tracking
Deployment strategy (fishing, farming, hunting)
Implementation of key processes (prospecting, qualification, opportunity management and tracking, and customer retention)
Custom Zoho technology integration (CRM, Marketing Automation, Analytics…) and interconnection with your other business tools
Maximizing impact through a benefits-and-effort analysis matrix for opportunity characterization
Support in developing critical sales team competencies
Strategic partnerships fostering the fishing approach
Cost structure and sales profitability tracking for greater efficiency
Benefits
A strategic, optimized, and connected function that combines strategy, technology, and human performance to accelerate your sales, strengthen your competitiveness, and sustain your growth.
Turning sales performance into a sustainable growth lever
Transform the sales force into a strategic growth engine. Our approach combines market vision, operational excellence, and tailored technology to build a sales function capable of performing in competitive environments.
Targeting the right opportunities
Targeting the right opportunities means deeply understanding your markets and high-potential customers. This approach focuses sales efforts where they create the most value and accelerates growth.
Structuring and equipping the sales function
Structuring and equipping the sales function simplifies processes, improves team coordination, and accelerates the sales cycle. A clear and well-equipped organization drives performance and responsiveness in the field.
Converting, retaining, and growing customer value
Strengthening teams’ ability to convert and retain customers means turning every interaction into a growth lever. By developing skills and optimizing practices, the company builds lasting, high-value relationships with its customers.
Supporting decisions with reliable data
Relying on reliable data and relevant indicators enables precise management of sales performance. This approach enhances decision quality, optimizes field actions, and aligns teams around measurable, shared objectives.
Creating strategic alliances
Creating strategic alliances means joining forces to develop new revenue streams and generate lasting value. By building partnerships based on complementarity and trust, the company extends its influence and opens new horizons for shared growth.
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Functional
Always active
Storage or technical access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or Internet user, or for the sole purpose of transmitting a communication over an electronic communications network.
Preferences
Storage or technical access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or person using the service.
Statistics
Storage or technical access used exclusively for statistical purposes.Le stockage ou l’accès technique qui est utilisé exclusivement dans des finalités statistiques anonymes. En l’absence d’une assignation à comparaître, d’une conformité volontaire de la part de votre fournisseur d’accès à internet ou d’enregistrements supplémentaires provenant d’une tierce partie, les informations stockées ou extraites à cette seule fin ne peuvent généralement pas être utilisées pour vous identifier.
Marketing
Storage or technical access is necessary to create profiles of Internet users in order to send advertisements, or to track the Internet user on a website or on several websites with similar marketing purposes.
